• Posted Mar 1

core4 is thrilled to announce a new title sponsor for the 100 mile route, River Products Company! The new "Stone Crusher p/b River Products Company" will celebrate a $10,000 purse prize shared equally between women and men. The purse will be distributed 10 deep among both podiums. So $1,000 for first place, $900 for 2nd, and so on in $100 increments to 10th place.

This partnership honors the life of Chris Lillig and the Memorial Cup. His legacy has been carried through lowa City's cycling community for decades via the Old Capitol Criterium and Jinglecross so it is an honor to have this celebration of life associated with core4. The Stone Crusher p/b River Products Company is considered lowa's marque cycling experience and we are excited to create fandom by celebrating athletes and inspiring the next generation of cyclists.

As always, core4 is committed to supporting our local cycling community through our advocacy partnerships. Every year we activate initiatives to address socioeconomics, gender equality, and give back to bike centric non-profits including ICORR, lowa City Bike Library, Corridor Devo Junior Cycling, Neighborhood Centers of Johnson County Bike Club, lowa City Mountain Bike Club, and the lowa Children's Museum. We value both supporting our cycling community and captivating healthy competition at core4.

About Chris Lillig

Chris Lillig was tragically killed by a drunk driver while on a training ride south of Iowa City in 1996.

Chris was an accountant at River Products Company. Chris' parents Mike and Jane were also partners in the company.

The Chris Lillig Memorial Cup Race Weekend is another popular cycling event dedicated to the memory of Chris.

About River Products Company

River Products Company is producer of crushed limestone, sand and gravel products since 1920.

They are committed to providing the highest quality products and services in a courteous and safe manner. They place top priority on clearly understanding each customer’s requirements and expectations.

They are committed to sustained growth, while concentrating on long term profitability. They recognize that our employees, agents, independent contractors, and suppliers are partners in our business.

They believe it is our responsibility to support & participate in the communities we serve.

About core4

core4 is Iowa City’s premier cycling experience: a celebration of community, opportunity, recreation, and engagement.

Join riders from over 30 states on August 17th 2024. Be part of Iowa gravel history along with 1,000 others! 1 of 4 of which are women. Let's go ladies! As always, youth ride for free.

Why choose this experience?
- community - good folks. doing good things. sharing best-kept secrets.
- opportunity - ride. volunteer. give back. get into whatever you’re into. go all in.
- recreation - move your body. explore a landscape. get into it.
- engagement - let’s meet + do this thing. all people. together. all of us.

Big Grove + Red Bull + Wilsons Orchard = one hell of a gravel party!!!

Jump on BikeReg now to register. It’s YOUR year. core4 2024!!

More about core4 here: core4 joins as a new BIKEIOWA Sponsor
core4 BIKEIOWA Event




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