The new director of the Iowa Bicycle Coalition wants to make roads safer for cyclists and to make cycling an economic development tool for communities large and small.

Luke Hoffman, 34, of Des Moines, was named the executive director of the Coralville-based bicycling advocacy group on Oct. 2 to replace outgoing director Mark Wyatt after almost two decades.

A Thurman, Iowa native, Hoffman previously worked at Iowa Rivers Revival, a nonprofit dedicated to improving, protecting and enhancing Iowa's waterways.

Who is Luke Hoffman?

The son of a pastor, Hoffman moved around a lot as a child but called Thurman in southwest Iowa home. There he developed a love for the outdoors and cycling. When he was a kid learning to ride his bike, he threw away his training wheels.






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